As I Am

As I Am

As I Am products are specially designed for the maintenance of frizzy, curly and curly hair.  They are formulated with natural and organic ingredients, including the most noble : shea butter, coconut oil, vitamin E, green tea and other hair tonics.  As I Am treatments help nourish, revitalize, moisturize hair.

As I Am Coconut CoWash
Disponible
As I Am Coconut CoWash

You already know it and your hair can feel it ! CoWashing is the way to cleanse your hair most of the time. This light no-suds conditioning cream gently removes residue including all of the things you've used to style and maintain your coils and curls.  Now it's time for a sparkling new beginning.
€11.85
As I Am Cleansing Pudding
Last items in stock
As I Am Cleansing Pudding
Sulfate-Free Moisturizing Cleanser. Provides a soothing scalp treatment as it cleanses.  Helps support healthy hair growth. A rich sulfate-free creamy moisturizing beauty bath for your hair !
€11.45
As I Am Detangling Conditioner
Last items in stock
As I Am Detangling Conditioner
Leave-In Tangle Releaser Tame Your Tangles.  Make Shampoo Day A Happy Day.  As much as we love our natural-textured hair, the job of detangling can be quite a chore.
€9.35
As I Am - Hydration Elation
Disponible
As I Am Hydration Elation Conditioner 
Intensive Conditioner : immerse your Coils and Curls in moisture and emollients.  Keep them strong and in good repair.  Scheduled maintenance with this deep-down hydrating and fortifying treatment is a must for strong, shiny, soft, springy coils and curls.
€14.60
As I Am - Classic - DoubleButter Cream 16oz
Disponible
As I Am Double Butter Cream
Moisture is essential for great natural coils and curls. When your hair feels a bit rough and dry, and looks that way too, this is the jar to reach for.
€25.18
New
As I Am Double Butter Cream 8oz
Rich Daily moisturizing cream for dry hair, Leave-in treatment with a generous and voluptuous texture, DoubleButter Cream revitalizes, softens the material and makes it malleable as desired.  DoubleButter Cream from As I Am is also particularly suitable for thick hair ! Rich in emollients, the moisturizing cream gives softness to twists and curls which become supple, shiny, luscious and well-defined again.
Thanks to its blend of organic Jojoba and Castor oils (shine) and Shea and Cocoa butters (smoothing and softening action), Sugar Beet Root, Wheat proteins and Panthenol, DoubleButter Cream is the perfect treatment for optimal rehydration of your beautiful curls !
€13.85
As I Am - Moisture Milk
Disponible
As I Am Moisture Milk
Daily Hair Revitalizer Drink Up, Thirsty Hair! Look Alive, Dry Coils ! Ah, Moisture ! Essential for making natural coils and curls spring into beautiful ! When your hair craves added hydration, nourish your hair with a daily serving of Moisture Milk.  It's loaded with some of nature's best emollients to make your hair smile.
€13.85
As I Am - Classic - So Much Moisture
Disponible
As I Am So Much Moisture 
Hydrating Lotion.  A modern customized glycerin-infused moisturizer for severely dehydrated hair.  Natural textured hair is beautiful hair, but it also tends to lack moisture.  When hair is dehydrated, it looks dull, feels rough, is difficult to style and resists efforts to define the coil pattern.
€12.85
New
As I Am - Classic - Twist Defining Cream - 16oz
Last items in stock
Curl definition cream designed for very textured hair, it allows to make twists out and twists shiny and well defined.  Enriched with castor oil, shea butter and beetroot extract, As I Am Twist Defining Cream stimulates hair growth, provides hydration and suppleness to hair.
As I Am Curl Defining Cream instantly penetrates deep into the hair fiber, even on the thickest, curliest hair to deeply nourish hair.  As I Am redefines curls in long or short hair for the perfect frizz-free result.
Benefits :
Strong, long-lasting definition
Reduces frizz
Brings softness
Stimulates growth
Hydrates
€20.98
As I Am - Curling Jelly - 16oz
Disponible
As I Am Curling Jelly 


What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be distinctly beautiful and will hold its definition for days.Contains natural ingredients your hair loves and none of the ingredients it doesn't.
€11.95
As I Am - Long And Luxe - Strengthening Conditioner
As I Am Long and Luxe Strengthening Conditioner
This leave-in conditioner without rinsing is the step before using styling gels or creams.  It acts as a foundation on your hair and allows optimal hydration while strengthening the hair fiber.  A creamy texture and natural composition characterize this leave-in treatment.  Leave-in is essential to prevent styling products from forming residues when drying.  With Pomegranate and Passion fruit, this fresh and delicious treatment works deeply to offer an anti-fall action guaranteeing optimal growth.
€12.89
As I Am - Long and Luxe - GroWash
Last items in stock
As I Am Curling Jelly 

What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be distinctly beautiful and will hold its definition for days.Contains natural ingredients your hair loves and none of the ingredients it doesn't.
€13.07
As I Am - Long And Luxe - Curl Enhancing Smoothie
Curl Defining Creme delivers high definition twists and twist-out styles that are smooth, soft and shiny.  This frizz-fighting, no flake, formula moisturizes and conditions.  Light weight, hydrating formula – No residue build up with this.


€14.28
New
As I Am Long and Luxe Gro Yogurt Pomegranate & Passion fruit Leave-In Conditioner
This leave-in treatment strengthens the hair shaft to stop breakage, it stimulates growth, smoothes cuticles, helps detangle and facilitates styling. Formulated with Shea Butter, Jojoba Oil and Coconut Oil, As I Am Long and Luxe Gro Yogurt Pomegranate & Passion fruit Leave-In Conditioner repairs weakened hair, reduces breakage and adds shine. Thanks to its Keratin-enriched formula, this leave-in conditioner coats the hair shaft, nourishes the hair, fights frizz, brings softness, shine, and manageability !For hair types 3 and 4 (curly and frizzy hair)
Benefits :
Stimulates growthReduces breakage and frizzStrengthens the hair shaftHydrateMakes styling easier
€12.55
New
As I Am - Long and Luxe - Scalp Serum
Fortifying hair treatment, this serum fortifies the hair shaft, activates growth and deeply nourishes. Formulated with Biotin, Phytosterols, Aloe Vera, Pomegranate Juice, Pomegranate and Palm Butter, As I Am Long and Luxe Scalp Serum conditions hair, stimulates growth, soothes the scalp, reduces breakage, fights frizz and split ends and deeply hydrates.  Designed for hair types 3 and 4 (curly and frizzy hair).
Benefits :Promotes healthy hair growth.Hydrates and soothes the scalp.Strengthens hair and reduces breakage.Improves texture and shine
€16.85
New
As I Am - Long and Luxe - GroEdges
Edge straightening gel to style and fix hair and contours with precision.  Enriched with Shea Butter, Jamaican Black Castor Oil and Keratin, As I Am Long and Luxe GroEdges protects against environmental aggressors, nourishes, reduces breakage and fights frizz. Promotes healthy hair growth while flattening fine hair around the head without leaving residue.  Hair is stronger, longer and deeply rejuvenated ! Thanks to its special formula, this gel nourishes and repairs the hair while allowing it to be styled for a long time.  It really is the best of both worlds.
Benefits :
No sticky residueEase of combing and applicationHydration and shineNatural effect
€12.08
New
As I Am - Long and Luxe - Pomegranate & Passion Fruit Grohair Oil
Last items in stock
This treatment oil strengthens the hair, promotes hair growth, moisturizes and nourishes the scalp.  Formulated with Pomegranate oil, Passion fruit oil and Jamaican black castor oil.  As I Am Long and Luxe Pomegranate & Passion fruit Grohair oil stimulates growth, deeply moisturizes hair, strengthens and repairs hair weakened against environmental aggressions.  Reduces frizz and brings softness and shine to the hair. Specific for hair types 3 and 4 (curly and frizzy hair).
Profits :GrowthProtectionCandyHydrationShine
€14.01
As I Am - Born Curly - Avocado Shea Cowash
As I Am Born Curly Avocado Shea Cowash
is a gentle cleansing treatment with Aloe Vera, Avocado Oil and Shea Butter.  Gently cleanses, hydrates and nourishes hair while ridding it of impurities.  Does your child have fine and fragile hair ? Avocado Shea Co-Wash by As I Am Born Curly is the ideal cleanser for daily shampoo !
€9.85
New
As I Am - Born Curly - Aloe Shampoo And Wash
Gentle and nourishing 2-in-1 cleansing care specially designed for babies and children.  As I Am Born to Curly Aloe Shampoo And Wash deeply cleanses the skin and hair without stinging the eyes while preserving the delicacy and natural balance of the skin and scalp.Enriched with Aloe Vera and Vanilla extract, it instantly purifies, nourishes, repairs and detangles the hair, providing hydration and softness to the skin.As I Am Born to Curly 2-in-1 Shampoo and Shower Gel is designed for all hair and skin types.Capacity : 240ml
Benefits :Intense hydrationNutritionAnti-frizzEasy detanglingSoft skin
€9.32
New
As I Am - Born Curly - Leave-in Conditioner And Detangler
Nourishing leave-in treatment that completely restores moisture to the curly, frizzy and frizzy hair of your babies and children.  As I Am Born Curly Argan Leave-in Conditioner And Detangler nourishes, strengthens the hair fiber, instantly detangles, defines curls while reducing breakage, frizz and the appearance of knots. As I Am's Born Curly nourishing Argan leave-in treatment moisturizes the hair and brings it softness, shine and vitality on a daily basis.Capacity : 240ml
Benefits :Maximum hydrationintense nourishmentIn-depth repairEasy detanglingDefinition of loopsRepairs
€9.98
As I Am - Born Curly - Shea & Cocoa Butter Balm
Last items in stock
Shea & Cocoa Butter Balm by As I Am Born Curly is a creamy texture balm with a delicious scent to take care of the skin and hair of your little one.  Formulated with natural ingredients, this product is a concentrate of oils and vegetable butters to deeply nourish the driest skin.  Dry hair can also benefit from the benefits of this product to restore strength and shine.
 
€10.79
New
As I Am - Born Curly - Curl Defining Jelly
Nourishing Curl Defining Jelly for Babies and Kids, As I Am Born to Curly Curl Defining Jelly deeply hydrates hair from root to tip, perfectly defines curls and holds them in place while minimizing frizz and flyaways. cardboard effect associated with this type of product. Born to Curly As I Am Curl Defining Nourishing Jelly is designed for babies and children with curly, frizzy and frizzy hair.Capacity : 240ml
Benefits :

Curl plumper
Intense hydration
Nutrition
Repair
Anti breaks
Anti-frizz
€7.99
As I Am - Restore and Repair - Jamaican Black Castor Oil Shampoo
Creamy cleansing treatment, As I Am - Restore and Repair - Jamaican Black Castor Oil Shampoo is infused with oils to find a perfectly clean scalp and hair, ready for the rest of your hair routine !
This shampoo, also rich in vitamin E, washes and detangles your hair while purifying the scalp without stripping it of the natural oils essential to its good health.
Capacity : 355ml
€12.89