As I Am Coconut CoWash You already know it and your hair can feel it ! CoWashing is the way to cleanse your hair most of the time. This light no-suds conditioning cream gently removes residue including all...

As I Am Cleansing Pudding Sulfate-Free Moisturizing Cleanser. Provides a soothing scalp treatment as it cleanses.  Helps support healthy hair growth. A rich sulfate-free creamy moisturizing beauty bath for your hair !

As I Am Detangling Conditioner Leave-In Tangle Releaser Tame Your Tangles.  Make Shampoo Day A Happy Day.  As much as we love our natural-textured hair, the job of detangling can be quite a chore.

As I Am Hydration Elation Conditioner  Intensive Conditioner : immerse your Coils and Curls in moisture and emollients.  Keep them strong and in good repair.  Scheduled...

As I Am Double butter Moisture is essential for great natural coils and curls. When your hair feels a...

As I Am Moisture Milk Daily Hair Revitalizer Drink Up, Thirsty Hair! Look Alive, Dry Coils ! Ah, Moisture ! Essential for making natural coils and curls spring into beautiful ! When your hair craves added hydration, nourish your hair with a daily serving...

As I Am So Much Moisture  Hydrating Lotion.  A modern customized glycerin-infused moisturizer for severely dehydrated hair.  Natural textured hair is beautiful hair, but it also tends to lack moisture.  When hair is dehydrated, it...

Curl definition cream designed for very textured hair, it allows to make twists out and twists shiny and well defined.&nbsp; Enriched with castor oil, shea butter and beetroot extract, As I Am Twist Defining Cream stimulates hair growth, provides hydration and suppleness to hair. <span style="font-family:...

As I Am Curling Jelly&nbsp; What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be...

As I Am Long and Luxe Strengthening Shampoo Cleanses hair and scalp gently and adds moisture. <span...

As I Am Long and Luxe Strengthening Conditioner This leave-in conditioner without rinsing is the step before using styling gels or creams.&nbsp; It acts as a foundation on your hair and allows...

As I Am Curling Jelly&nbsp; What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be...

Curl Defining Creme delivers high definition twists and twist-out styles that are smooth, soft and shiny.&nbsp; This frizz-fighting, no flake, formula moisturizes and conditions.&nbsp; Light weight, hydrating formula – No residue build up with this.

This leave-in treatment strengthens the hair shaft to stop breakage, it stimulates growth, smoothes cuticles, helps detangle and facilitates styling. Formulated with Shea Butter, Jojoba Oil and Coconut Oil, As I Am Long and Luxe Gro Yogurt Pomegranate &amp; Passion fruit Leave-In Conditioner repairs weakened hair, reduces breakage and adds shine. Thanks to its...

Fortifying hair treatment, this serum fortifies the hair shaft, activates growth and deeply nourishes. Formulated with Biotin, Phytosterols, Aloe Vera, Pomegranate Juice, Pomegranate and Palm Butter, As I Am Long and Luxe Scalp Serum conditions hair, stimulates growth, soothes the scalp, reduces breakage, fights frizz and split ends and deeply hydrates.&nbsp;...

Edge straightening gel to style and fix hair and contours with precision.&nbsp; Enriched with Shea Butter, Jamaican Black Castor Oil and Keratin, As I Am Long and Luxe GroEdges protects against environmental aggressors, nourishes, reduces breakage and fights frizz. Promotes healthy hair growth while flattening fine hair around the head without leaving...

This treatment oil strengthens the hair, promotes hair growth, moisturizes and nourishes the scalp.&nbsp; Formulated with Pomegranate oil, Passion fruit oil and Jamaican black castor oil.&nbsp; As I Am Long and Luxe Pomegranate &amp; Passion fruit Grohair oil stimulates growth, deeply moisturizes hair, strengthens and repairs hair weakened against environmental...

As I Am Born Curly Avocado Shea Cowash is a gentle cleansing treatment with Aloe Vera, Avocado Oil and Shea Butter.&nbsp; Gently cleanses, hydrates and nourishes hair while ridding it of impurities.&nbsp; Does your child have fine and fragile hair ?...

Gentle and nourishing 2-in-1 cleansing care specially designed for babies and children.&nbsp; As I Am Born to Curly Aloe Shampoo And Wash deeply cleanses the skin and hair without stinging the eyes while preserving the delicacy and natural balance of the skin and scalp. <span...

Nourishing leave-in treatment that completely restores moisture to the curly, frizzy and frizzy hair of your babies and children.&nbsp; As I Am Born Curly Argan Leave-in Conditioner And Detangler nourishes, strengthens the hair fiber, instantly detangles, defines curls while reducing breakage, frizz...

Shea &amp; Cocoa Butter Balm by As I Am Born Curly is a creamy texture balm with a delicious scent to take care of the skin and hair of your little one.&nbsp; Formulated with natural ingredients, this product is a concentrate of oils and vegetable butters to deeply nourish the driest skin.&nbsp; Dry hair can also benefit from...

Nourishing Curl Defining Jelly for Babies and Kids, As I Am Born to Curly Curl Defining Jelly deeply hydrates hair from root to tip, perfectly defines curls and holds them in place while minimizing frizz and flyaways. cardboard effect associated with this type of product. <span...

Creamy cleansing treatment, As I Am - Restore and Repair - Jamaican Black Castor Oil Shampoo is infused with oils to find a perfectly clean scalp and hair, ready for the rest of your hair routine ! <span style="font-size: 16px; font-family: 'Poppins',...

Ideal for no-poo enthusiasts, this As I Am - Restore and Repair - Jamaican Black Castor Oil Cowash cleansing conditioner with natural ingredients moisturizes and protects your hair types 3-4 while removing residue. With an infusion of Jamaican Black Castor Oil, it helps hair grow even as you wash....

Jamaican Black Castor Oil with Vitamin C&amp;E&nbsp; As I Am - Jamaican Black Castor Oil - Moisturizing Masque Discover this intense hydrating mask from AS I AM that enriches dehydrated...

As I Am - Jamaican Black Castor Oil - Smoothie is a moisturizing styling cream formulated with black castor oil, ideal for hairstyles such as braids, twist-outs, etc... As I Am - Jamaican...

As I Am JBCO Curling Crème is formulated with fiber strengthening ceramides and castor oil.&nbsp; Nature’s best moisturizers, and curl boosters, will lock in precious moisture while simultaneously defining your coils and curls.&nbsp; This rich formula built...

Provides moisture and strength while detangling and strengthening fibers to help repair &amp; restore hair &amp; scalp health after cleansing. Vitamin E and Vitamin C work together to provide nourishment to your hair and scalp and detangle coils and curls.&nbsp; For best results use with As I Am JBCO Shampoo.&nbsp; Conditions the hair. Reduces tangles &amp; combing...

Sulfate-free anti-dandruff shampoo for dry, sensitive and irritated scalp.&nbsp; As I Am Dry And Itchy Scalp Care Shampoo gently cleanses, deeply hydrates and detangles hair for easier styling while fighting itchy and dry scalp.&nbsp; As I Am Anti-Dandruff Shampoo helps purify and soothe the scalp.&nbsp; The formula targets...

Moisturizing anti-dandruff conditioner for dry, sensitive and irritated scalp.&nbsp; As I Am Dry And Itchy Scalp Care nourishes, detangles and repairs hair, calms itchy and irritated scalp. As I Am moisturizing anti-dandruff...

Anti-dandruff leave-in conditioner designed for dry, irritated and sensitive scalp.&nbsp; As I Am Dry &amp; Itchy Scalp Care Leave-in Conditioner deeply nourishes, strengthens the hair fiber, repairs and facilitates hair styling while fighting against itching, dandruff and dryness of the scalp....

Anti-dandruff cleansing treatment for sensitive scalps, it gently cleanses, fights against itching and dandruff. As I Am Dry &amp; Itchy Scalp Care Co-Wash provides deep cleansing, while locking in hair's natural moisture, helps soothe the scalp and control flaking and dryness.&nbsp; With 1% zinc pyrithione, As I Am Dry...