As I Am JBCO Curling Crème is formulated with fiber strengthening ceramides and castor oil. Nature’s best moisturizers, and curl boosters, will lock in precious moisture while <span style="font-size:12pt;font-family:'times new roman',...

Jamaican Black Castor Oil with Vitamin C&amp;E  Increase Hair Moisture by 8% after one application <span...

Curl Defining Creme delivers high definition twists and twist-out styles that are smooth, soft and shiny.  This frizz-fighting, no flake, formula moisturizes and conditions.  Light weight, hydrating formula – No residue build up with this.

Shea &amp; Cocoa Butter Balm by As I Am Born Curly is a creamy texture balm with a delicious scent to take care of the skin and hair of your little one.  Formulated with natural ingredients, this product is a concentrate of oils and vegetable butters to deeply nourish the driest skin.  Dry hair can also benefit from the...

As I Am So Much Moisture  Hydrating Lotion.  A modern customized glycerin-infused moisturizer for severely dehydrated hair.  Natural textured hair is beautiful hair, but it also tends to lack moisture.  When hair is dehydrated, it looks dull,...

As I Am Aloe Shampoo &amp; Wash Tear-free and sulfate-free Born CurlyTM Aloe Shampoo &amp; Wash is perfect for young ones’ hair, scalp and delicate skin.  It effectively cleanses while maintaining natural moisture...

As I Am Born Curly Avocado Shea Cowash is a gentle cleansing treatment with Aloe Vera, Avocado Oil and Shea Butter.  Gently cleanses, hydrates and nourishes hair while ridding it of impurities.  Does your child have fine and fragile hair ?...

As I Am Cleansing Pudding Sulfate-Free Moisturizing Cleanser. Provides a soothing scalp treatment as it cleanses.  Helps support healthy hair growth. A rich sulfate-free creamy moisturizing beauty bath for your hair !

As I Am Coconut CoWash You already know it and your hair can feel it ! CoWashing is the way to cleanse your hair most of the time. This light no-suds conditioning cream gently removes residue...

As I Am - Coil Defining Jelly  For Defining Tightly-Coiled Natural Hair Textures.  Defines and shines your Coils. Help Them Do What Nature Intended.  Scheduled maintenance with this deep-down hydrating and fortifying treatment is a must for...

As I Am Curling Jelly  What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be...

As I Am Curling Jelly  What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be...

As I Am Curling Jelly  What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy ! Whatever your hair length, your style will be...

As I Am Detangling Conditioner Leave-In Tangle Releaser Tame Your Tangles.  Make Shampoo Day A Happy Day.  As much as we love our natural-textured hair, the job of detangling can be quite a chore.

As I Am Double butter Moisture is essential for great natural coils and curls. When your hair feels a bit  rough and dry, and looks that way too, this is the...

As I Am Hydratation Elation Conditioner  Intensive Conditioner : immerse your Coils and Curls in moisture and emollients.  Keep them strong and in good repair.  Scheduled maintenance with this deep-down hydrating and fortifying treatment is a...

As I Am Long and Luxe Strengthening Conditioner This leave-in conditioner without rinsing is the step before using styling gels or creams.  It acts as a foundation on your hair and allows...

As I Am Long and Luxe Strengthening Shampoo Cleanses hair and scalp gently and adds moisture. <span...

As I Am Moisture Milk Daily Hair Revitalizer Drink Up, Thirsty Hair! Look Alive, Dry Coils ! Ah, Moisture ! Essential for making natural coils and curls spring into beautiful ! When your hair craves added hydration, nourish your hair with a daily...

As I Am Twist &amp; Defining Cream  Twist in High Def ! Take the Coils &amp; Curls that nature gave you to the Max ! Shiny smoothness, (and lots of it), is what you'll get when...