Affirm Protecto is the first essential step to be applied before any straightening, coloring or bleaching of the entire length of the hair. Affirm Protecto protects the hair during the straightening and bleaching process. This vital product, which is used before straightening, penetrates deep into the hair fiber when the hair's pH is relatively high and the cuticles are wide open. Protecto effectively repairs damaged areas along the hair shaft.Benefits:- Smoothes and realigns damaged hair fibers- Repairs split ends- Makes wet hair easier to comb and minimizes breakage. 240 ml
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